Taobao is a B2C and C2C coomercial webportal in Chinese. It was launched in 2003 and owned by the Alibaba group. This online shopping network is just like Amazon, eBay and Rakuten. Consumer to Consumer and Business to Consumer services are offered by the company in PRC China, Taiwan, Macau and Hong Kong through open online retail stores.
There are about 800 million product listings and more than 370 million registered users. Globally, it is ranked 15th most popular website while third most popular website in China.
Company was launched in 2003 and now it has become undisputed eCommerce leader and top online auction dealer in the country. It replaced the monopoly of eBay and forced them to shut down their operation in China. Company is expected to diverge into three different companies as Taobao Marketplace (a C2C platform), Taobao Mall (a B2C platform) and eTao (to be used for shopping searches).
AliWangWang is the customized instant chat application which is used by the sellers and buyers to clarify doubts and bargain before deals.
Alipay is the escrow based online payment platform just like Paypal. It is the preferred online payment system on the Taobao transactions. Mall and Marketplace are also the leading and popular initiatvie by the company.
More than 370 million users avail Taobao login facitlity to buy the products online in the country. New users can sign up for the facility and create new member account to purchase and auction online.
Official website: http://www.taobao.com
If you want to have information about the mobile version or smartphone apps, partner companies, alliances, registration and payment services then you can visit the website. Website has been developed in Chinese language and global users may have language problems while browsing through the shopping website.
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